Confused about what you need to do when it comes to setting up a business and getting paying clients on board?

Having qualified over 1,000 people in the UK & Ireland to become PTs, we have created our Madcity PT Mentorship to give you the tools needed to turn your new qualification into a fulfilling career.

Without having to fork out thousands to “6 figure business coaching program”, or posting daily on social media following the latest trend that week.

Our 4 pillar framework as part of Madcity PT Mentorship

Pillar #1 – Generate high quality leads 🧲

⇒ Learn how to find your perfect client

⇒ Develop your flagship irresistible offer

⇒ Deploy both gym floor and online lead generation strategies

To generate high-quality leads for your personal training business, you need to develop effective strategies that work both on the gym floor and online. This involves identifying your ideal client, creating an irresistible offer, and deploying a variety of tactics such as social media marketing, search engine optimization, and hosting events. By combining both online and offline strategies, you can maximise your chances of reaching your target audience and generating sales for your personal training business.


Pillar #2 – Convert leads to clients 🤝

⇒ Bulletproof your mindset and drop your imposter syndrome

⇒ Pre-qualify your leads so they are ready to sign up

⇒ Be 100% confident in your pricing and charge your worth

To convert leads into paying clients, you must have a strong mindset, pre-qualify your leads, and charge fair prices. Dropping imposter syndrome and building your confidence will help you establish trust with your leads. Pre-qualifying your leads ensures they are ready to sign up. Be confident in your pricing and charge what you’re worth based on your expertise and experience. These strategies will help you attract high-quality leads and maximise your business’s revenue.


Pillar #3 – Getting your clients results

⇒ Over deliver with your automated onboarding system

⇒ Learn to leverage software & time to maximum client experience

⇒ Drop the “24/7 WhatsApp support” but still get 5 star results in & out of sessions.

To achieve optimal results for your clients, implement key strategies such as over-delivering with your automated onboarding system, leveraging software and time for a superior client experience, and prioritising your own well-being to avoid burnout. By making a strong first impression and establishing a solid foundation, you can set your clients up for success. Additionally, focusing on exceptional results during sessions and providing access to resources outside of sessions will ensure your clients receive the best possible care. Implement these strategies to maximise client results and build a thriving personal training business.


Pillar #4 – Build your business ⚙️

⇒ Know what insurance you need and how to register your business

⇒ Learn the 101 of managing your finances and how to keep track

⇒ Use our full software stack (free tools) to leverage technology

To successfully build your personal training business, it’s important to understand the necessary steps for legal and financial compliance. This includes knowing what insurance you need and how to register your business. You should also have a basic understanding of financial management and how to keep track of your income and expenses.

Leveraging technology can also be a huge advantage for your business. By using free software tools, you can automate tasks and streamline your workflow, freeing up more time to focus on growing your business. This includes using a full software stack to manage client communication, scheduling, payments, and more. By implementing these strategies, you can build a successful personal training business and achieve your goals.


What you get as part of our Madcity PT Mentorship ⤵️


  • Telegram community
  • Weekly check-ins


  • In-depth business analysis with 1-1 call
  • 90 day plan
  • Monthly detailed plan – task list split by:
    • Primary
    • Ongoing
    • Future
  • Monthly 1-1s
  • Q&A sessions
  • Emergency 1-1 calls
  • Weekly review your work – with feedback
  • Daily messaging support


  • Access to Madcity courses
  • New training workshops
  • Templates, scripts, systems and automations for your business and clients
  • Special guest trainings

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